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Southern Land Selects Neighborware® for Innovative Community

Nashville, TN (August 6, 2004) - Southern Land Company has entered into an agreement with elliptIQ, Inc. for the development of Westhaven Online, a private, password-protected community network for it's Westhaven community. With its commitment to integrating today's technology with a neo-traditional development philosophy, Southern Land Company is already garnering significant community attention and record breaking home sales.

Westhaven Online is powered by elliptIQ's Neighborware web application. The pedestrian scale, tree lined residential streets of Westhaven, along with businesses, recreational amenities and natural areas, will create a strong physical sense of place. In a complementary manner, the community network facilitates the interaction among a diverse array of people that helps bring the community to life. Social connectivity between businesses, workplaces and neighborhoods creates a social fabric that truly changes the way people live.

"An essential component for a thriving community is the ability for its residents to communicate," said Jim Cheney, director of communications for Southern Land Company, Westhaven's developer. "Today, that means incorporating top tier technology that is user friendly and easily adaptable. Neighborware fits that profile. The company provides world-class software that is hip and very popular in some of the country's most progressive cities. We are excited by the opportunities that this relationship creates."

"It is especially rewarding to be selected to be a part of this innovative community," said Elliott Stotler, President, elliptIQ. "The Southern Land Company leadership team has a distinctive commitment to craftsmanship and quality of life for their homeowners. They are truly creating a community that will live differently. With their understanding of the appropriate use of technology, we are certain that the community network will facilitate a unique sense of place for Westhaven residents."

About Westhaven:

Located just two miles west from the town square of historic Franklin and 30 minutes south of downtown Nashville, Westhaven is the largest master planned community in Nashville. At completion, plans call for Westhaven to have more than 2,000 homes. The Town Center with its shops, restaurants, office space and apartments will be the heart of the 1,500-acre, traditional neighborhood development.

For more information about Westhaven, please call 615.599.1764 or visit the website at www.westhaventn.com.

About elliptIQ:

For five years, Neighborware, elliptIQ's community network web application, has been providing the latest in meaningful social connectivity to many of America's leading communities. The elliptIQ team includes innovative technology developers as well as leaders in the area of real estate, focused on continually enhancing Neighborware with leading-edge features that keep communities at the forefront of connectivity now and in the future.

For more information on elliptIQ and Neighborware, please call 770.486.6624 or visit www.neighborware.com.


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